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Assigning multiple products to an affiliate when they sign up

Simplify your Affiliate program setup and empower your partners to promote more of your products with ease. ThriveCart’s affiliate product assignment feature allows you to automatically approve affiliates for additional offers the moment they’re accepted for one—unlocking effortless multi-product approval.

Instead of requiring affiliates to sign up for each product individually, you can instantly grant access to your entire lineup, helping them earn more while you enjoy smoother, more scalable affiliate management.

Additionally, the ThriveCart affiliate program is based on cookies, so affiliates do not need to share a specific product link in order to earn commission on customer purchases. As long as they share one product link and they are approved to promote multiple products, the system will automatically grant them commission on the customers purchase.

Setting multi-product approval affiliate rules

There are a couple of different methods that you could consider if you’re wanting to auto-approve affiliates for multiple products when they sign up.

  • Add affiliates to ALL products – This would grant access to all products in your account, and can be set to auto-approve affiliates for future products as well.
  • Add affiliates to a specific set of products – For example, affiliates can sign up for Product A and then automatically be approved for Products B, C, and D, etc.

When auto-assigning affiliates to multiple products, affiliates will get approval emails for each of your products. If you wish to disable this, you would want your product’s affiliate settings set to “hide” the affiliate link from the affiliates dashboard.

To hide affiliate links from your affiliate dashboard, you can always enable your product’s affiliate settings seen below. For more details on setting up your product, see Enabling a product for affiliate promotion.

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Set your affiliate rules

From your ThriveCart dashboard, you need to head to your Affiliates > Rules area.

Choose your main product

The first step will be choosing your ‘main product’. This will be the product that you send affiliates to sign up for initially. This product will be the ‘trigger’ that then starts the automatic approval of other products.

You will be sending all your potential affiliates to this product’s sign up URL in order to sign up for your multi-product affiliate program.

Alternatively, you could set your rule to be based on any product.

Add affiliates to all products

The simplest method is granting affiliates access to all of your products at once. When creating a rule, you would be able to select a specific product that they sign up for, which would then grant them access to promote all of your products:

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While this is the cleanest method so that you can use a single affiliate program signup link (for “The Perfect Test’ product in the example above), you could alternatively set your rules for “signs up for any of my products” and have a number of different affiliate sign up links.

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When checking the “auto approve” checkbox, this will automatically give affiliates a referral link for products that are created and have affiliate settings enabled.

Add affiliates to a specific set of products

In this case, we want to select when an affiliate is approved for Product A (“The Perfect Test”) then add them to another product and select the product (in this case Product B = “The best idea”). Once done, you’ll end up with something like this:

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Something important to note is the difference between “signs up” and “gets approved to promote a product“.

“Signs up” will grant additional product access as soon as an affiliate registers, regardless of whether they are approved or rejected.

If you require manual approval for your affiliate program signup, you can set the trigger to “when an affiliate gets approved to promote a product”

Rinse and repeat

You’ve created your rule to add Product B to the affiliate when they get approved for Product A, now you just need to do the same for Product C, and additional rules for any other product in that specific set.

Once you’re happy with your rules, click the Save affiliate rules button and you’ll then be able to share a single affiliate signup URL with potential affiliates wherever you promote your affiliate program, and they’ll be granted access to multiple products.

Frequently Asked Questions (FAQs)

  • Q: How does affiliate tracking work?
    • A: Affiliate tracking is based on browser cookies. This means that when an affiliate shares their referral URL, a cookie is dropped in the customer’s browser. When a customer purchases any of your products, the system checks for a) an affiliate ID and b) whether that affiliate is approved to promote the specific product. If they are, the affiliate is assigned to the order and earns commission on the sale.
  • Q: What else can affiliate rules do?
    • A: You can use affiliate rules to reward your high-earning affiliates, by increasing commission percentages or choosing to pay them early, but you can also manage poor-performing affiliates to do the opposite. We have more details on those additional rules in this guide.

      You can also use affiliate rules to automatically add affiliates to your connected autoresponder. Utilizing your autoresponder campaigns to share information with your affiliates helps ensure that they’re kept in the loop regarding promotions or product changes, so that they can sell better.
  • Q: Where do I access my product’s affiliate signup URL?
    • A: You can see the signup URL in two places:
      1. When saving your product, from the “Save & Get URL” screen > click into the Affiliate URLs tab
      2. Within your Affiliates > Product options section, you can click “Get Signup URL” beside your product

Updated on November 19, 2025
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